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Simple Ways of Identifying Fake News on Social Media this Election Season

The country is about to have its General Election next month. So just how big a problem is fake news in Kenya and what impact is it having on the way people consume information?

Fake news has become a recent problem, the topic came to prominence during the recent US presidential campaign. For the first time, deliberately false news stories, or fake news, appeared to influence the outcome of an election.

A recent report reveals that 90% of Kenyans have perceived or overheard an untrue news around the 2017 general election, with 87% reporting case in point of deliberately false or fake news. The Reality of Fake News in Kenya, Fake news is a problem, if you see your friends sharing noticeably false news, be a friend and kindly tell them it’s not real.

 

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The countrywide survey was steered by strategic communications consultancy Portland in partnership with GeoPoll. In Kenya, social media is primarily reforming how citizens communicate and how brands and campaigners get their message across.

Simple ways to identify fake news on social media

 

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