WordPress Partners with Federated Media to Launch WordAds

WordPress last night announced that they have been thinking of how to better the experience of the many bloggers using WordPress platform. They found the solution through a partnership with Federated media. The web publishing solutions company is rolling out WordAds which is more like Google’s Adsense.

The program which is optional and is only available for publicly visible with custom domains is such a great idea. We just hope that it will work and not be a non starter like most of the Adsense competitions like Adbrite, Chitika and Tribal Fusion. WordAds might not work for the African publishers or even any WordPress blog owner outside the USA since most of the ads delivered through Federated Media network target US based web visitors.

WordPress said;

Over the years one of the most frequent requests on WordPress.com has been to allow bloggers to earn money from their blog through ads.

We’ve resisted advertising so far because most of it we had seen wasn’t terribly tasteful, and it seemed like Google’s AdSense was the state-of-the-art, which was sad.

You pour a lot of time and effort into your blog and you deserve better than AdSense.

But we sure need such a offering in Africa. Google’s Adsense is thievery in many sense and the fact that the company has no caring customer support team makes it even worse. Selection for the WordAds service will be based on “level of traffic and engagement, type of content, and language used on a blog”.

You can express your interest for the program here.