Olivia Jade Giannulli is an American social media personality and influencer with an estimated net worth of $1 million. She first built a large following on YouTube and Instagram through lifestyle and beauty content. However, her public profile dramatically increased in 2019 due to her involvement in the nationwide college admissions scandal tied to her parents.
Her income has primarily come from brand endorsements, sponsored social media content, and television appearances.
| Olivia Jade Giannulli Net Worth | $1 Million |
| Date of Birth | September 28, 1999 |
| Place of Birth | Los Angeles, California |
Early Life
Olivia Jade Giannulli was born on September 28, 1999, in Los Angeles, California. She is the daughter of fashion designer Mossimo Giannulli and actress Lori Loughlin, known for her role on Full House.
She has an older sister, Isabella, and a half-brother, Gianni. Olivia attended the John Thomas Dye School in Bel Air, later enrolling at the Marlborough School before graduating from Marymount High School.
Social Media Career
While still in high school, Olivia launched a lifestyle YouTube channel and built a strong Instagram presence. Her content focused on beauty tutorials, fashion, and college-themed vlogs.
At her peak, she secured endorsement deals with major brands such as:
- Sephora
- TRESemmé
- Amazon
Her platforms attracted more than one million followers, helping her monetize through sponsorships and partnerships. She later expanded to TikTok in 2019.
College Admissions Scandal
In March 2019, Olivia became widely known after her parents were charged in the high-profile college admissions bribery case. Prosecutors alleged that Mossimo Giannulli and Lori Loughlin paid $500,000 to secure admission for their daughters to the University of Southern California (USC) by falsely presenting them as recruited rowing athletes.
According to court documents, staged photos were submitted showing Olivia on a rowing machine to support the fabricated athletic profile. It remains unclear how much Olivia knew about the scheme at the time.
Following the scandal:
- Sephora and TRESemmé ended their endorsement partnerships with her.
- She faced widespread public backlash.
- USC later confirmed she was no longer enrolled.
Her mother pleaded guilty to conspiracy to commit fraud in 2020 and served a two-month prison sentence, while her father served five months.
The controversy significantly impacted Olivia’s brand partnerships and temporarily halted her influencer career.
Trademark Efforts
Before the scandal, Olivia had filed trademarks for “Olivia Jade” and “Olivia Jade Beauty,” which were approved in April 2019 after initial application corrections.
She has also appeared on television, including:
- Competing on Dancing with the Stars (Season 30, 2021), where she finished in eighth place.
- A 2016 appearance on the game show Tap That Awesome App.
Her participation in Dancing with the Stars marked one of her first major public returns following the admissions controversy.
Olivia Jade Giannulli Net Worth
Olivia Jade Giannulli net worth is estimated at $1 million.
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